Brand Strategy is all about getting clarity on your WHY and how to articulate that in your all your brand assets. Having worked in advertising agencies for years, I know that brand strategies can take months and thousands of dollars to do. It’s a rich resource and also creates the most solid foundation for your business. HOWEVER, because a lot of us don’t have the budget OR the time, I have created a very simple and effective process for you. You can put your answers in as you go on the PDF and simply use what I’ve created OR you can rework your own in the powerpoint to add your imagery of other aspects you want to build in. I have put an example brand strategy in there to help you understand what it can look like. To have something you can show future of current team members, contractors or potential funders something that looks professional and well thought through, can make or break a business.